Because you definitely don't need a BMW.
Feels a bit like sending Macy's customers to Gimbel's.
Goodwill Hunting, anyone?
...because Southwest left me stranded

December 2022

And an argument for why we should each spend time this weekend writing down our own.
Does it count as spring cleaning if it happens in December?
Goldilocks Principle applies to just about everything
...known colloquially as "user interviews."
Harsh but true branding rule #1: no one cares who you are.

November 2022

What a weird day to talk about storytelling, huh?
Why recording yourself might be the best way to become a better storyteller.
Let's talk leaky funnels.